About
Who made this DISC assessment, and why it works the way it does.
Chad Todd
I'm a leadership coach. I spent two decades building and leading teams across industries, trained more than 10,000 people, and came out the other side of two business exits. Along the way I learned the thing this whole site rests on: understand how people are actually wired first, then build systems around that — not the other way around.
Most leadership advice fails because it assumes everyone is wired like you are. Some people need connection before they can commit. Some need the task stated plainly. Some need to see the quality bar. Some need the room to stay calm. Treating all four the same is how good teams stay stuck.
I write about that every week in Leading Between The Lines.
Why this DISC assessment exists
Every DISC assessment I wanted to point my coaching clients at either cost a few hundred dollars a seat, or was free and gave back four adjectives and a sales pitch. Neither is much use to a manager trying to work out why one direct report goes quiet in meetings and another won't stop interrupting.
So I built one and gave it away. No payment, no credit card, and no paywall on any part of the result.
What it does and doesn't claim
It's a self-report snapshot — it measures how you see your own patterns right now, which is useful and is not the same thing as a clinical assessment, a diagnosis, or a professional evaluation. It shouldn't be used to make hiring decisions.
To see your results you enter a first name and an email address, and that email also subscribes you to the newsletter. There's an unsubscribe link in every issue, and results appear on screen rather than arriving by email. I'd rather say that plainly here than have you find out at the end.